Episode 97: Spiral Dynamics With Jon Freeman

Spiral Dynamics

Waiting four years to discuss Spiral Dynamics on my podcast is like waiting that long on a show about desserts before bringing up chocolate.

Yes, Cindy Wigglesworth used Spiral Dynamics to help us make sense of the 2016 U.S. Presidential election, but this week is our first in-depth exploration.

And I’m excited to share it.

Spiral Dynamics is my go-to framework for understanding politics, global events, cultural evolution, and the many big challenges we face as a people and planet. It also explains what happens inside of large organizations, a place where I do most of my coaching and consulting. Whether the topic is global climate change, right wing nationalism, competing economic theories, or race and culture, Spiral Dynamics gives me a way to understand the core worldviews that animate everyday conversations.

That’s why Spiral Dynamics is called the “master code” or code of all codes.

To illuminate this framework, I spoke with Jon Freeman, who, after a long business career, discovered Spiral Dynamics and became one of its leading teachers.

Highlights

  • 9:30 Small bands roaming the savannah to warlord gangs to rule-bound towns—and beyond
  • 14:30 The worldviews dominant within big companies and organizations
  • 25:30 Why you want all worldviews present in organizations
  • 31:00 Reinterpreting the 2008 financial crisis through the Spiral
  • 39:00 The dangers of ignoring the virtues of Blue rules
  • 50:00 Why the U.S. underestimated China
  • 56:30 Humanity prepares for a momentous leap—the shift to second tier
  • 1:03:00 Reinventing Blue order in big corporations
  • 1:08:00 The rise of mafia enterprises and right wing nationalism
  • 1:15:00 Brexit, immigration, and complexity
  • 1:19:00 Climate change, clean tech, and Spiral Wizards in a time of catastrophe

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